About Us

Our mission

We have made clinical movement analysis fundamentally more accessible than anything on the market. We want it to actually become useful in physiotherapy, research and education in the Netherlands. And we want to do that from a company, because that is the only structure in which we can sustain, improve and expand it over the long term.

Where we come from

Babon did not start from a polished business plan. We were working with parametric body models — the kind of models you see in AI research — when we realised that those models already compute the rotation matrices you need for clinical joint angles, and that the rest of the field works around them with an IK solver. That was not a trumpets-and-fanfare breakthrough, more a "wait, why is nobody just doing this". We filed that observation as a patent in April 2026, and since then we have been building the tool that makes it usable in practice and the dataset that grows underneath. We have some healthcare experience in the team, but not enough — that is why we spend a lot of time talking to physiotherapists, researchers and education programmes, to learn how this actually lands in their work.

Company details

  • Babon Innovations B.V.
  • Based in Utrecht, The Netherlands
  • Chamber of Commerce: 97969486

The team

Six internal, one external advisor.

JK

Joey Kardolus

Founder, CEO/CTO

Background in Applied Biology and hands-on project leadership in long-term care. Leads technology, product and strategy.

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DH

Daan Hendriks

COO

Econometrist and data scientist. Leads operations and model development.

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MD

Melle Doornenbal

Company Lawyer

Jurist. Responsible for contracts, IP protection and the MDR track.

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C

Cuneyt

Software Developer

Full-stack development and infrastructure. Involved in AI optimisation and platform.

B

Bas

CFO

Financial planning and operations. Responsible for R&D tax credits and financial strategy.

MH

Madeleine Holterman

Healthcare Advisor

30 years of healthcare experience. Translates clinical context into product development. Internal team, one day per week.

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External advisor
JJ

Jaap Jansen

Clinical advisor (Hogeschool Utrecht)

Senior lecturer, Institute of Movement Studies, Hogeschool Utrecht. Clinical reviewer for the MDR dossier and research partner.

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